• Trends tend to be more timeless and can last from 3-10 years
  • Trends are more low-key and easier to live with than fads
  • Trends tend to take the classics and “alter” them a bit
  • Fads don’t last long, just around 2 years
  • Fads tend to be “hot”
  • When the fad hits major stores like Target, it’s a good indication that it’s over.
Can you tell which of these items are trends or fads? And where is it in the cycle: beginning, middle, or end?


So, how do you know where your items fit in the design cycle? This is where a designer can help you stay on trend without making the mistake of choosing items that are fads.